Network Marketing Principles: Are You Giving Value??
Network Marketing Principles: Are You Giving Value??
A few weeks ago I took a short holiday in Lanzarote, one of the Canary Isles. We stayed in Costa Teguise. Wherever we went,on the beach or in the bars or restaurants, we were constantly bombarded with people selling sunglasses, hats, bracelets etc or offering massages. However, we just smiled and said no thanks and they went on their way. I did wonder if there might be a way for these people to get more sales by giving some sort of valuable information to the people they accosted.
In the middle of our holiday we went to another resort, further up the coast. During this visit we went in a small shopping centre. As we came out of one of the shops, we were approached by a man selling different lotions and potions. Our first thought was to say no thank-you and walk on. However this man, who was happy and smiling, engaged us straight away.
He was friendly and chatty, asking us where we lived and whether we were thinking of going to the beach! We ended up chatting for a couple of minutes and we told us about a little known beach which he himself used, which was particularly nice and ‘far from the madding crowd’! As we left him, he asked us to come and tell us what we thought of it one day, and maybe have a look at his products.
He was relaxed and friendly, not pushy at all. He did not lead with his business. Of course he was there to sell his products, but by giving us value in the form of information that was of use to us, we were totally happy to return to talk to him and try out his products! We knew he would not make us feel that we had to buy something, but we actually felt that we would like to do some business with him because he had been so friendly and helpful!
And it made me draw some parallels with my Network Marketing business. That is how a Network Marketing business runs online; by giving value to others. Try to help people with their problems, by giving them information which could help them. You could offer free training, information or advice to help people to build their online business.
Because we know that if we help people get what they want and they begin to look on us as a valuable resource, they may come to us at some time in the future if they are looking for a new Network Marketing business opportunity.
So be free with your help and training; teach everything you learn to someone else and you will be rewarded over and over again in the months and years to come!
Do you give value in your Network Marketing Business Opportunity? If not you may need to follow an Attraction Marketing System to learn how to build your Network Marketing Business on the internet!
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